ClickZ AI Agent Fleet
A fleet of ten named AI agents built on Paperclip, running ClickZ — Blenheim Chalcot's 40,000-subscriber MediaTech portfolio company — day to day with a single human overseeing it. At the centre sits Charlie: a coordination agent that can hire new agents, change an existing agent's job spec as priorities shift, and pull meeting transcripts to delegate the resulting tasks straight to people, not just to other agents. Below Charlie, agents cover the weekly newsletter, the flagship marketing-campaign column, LinkedIn lead generation, event coverage, video and independent security review — with humans still gating every send, publish and lead handoff.
Charlie isn't fixed — it can hire a new agent, rewrite an existing agent's job spec as priorities shift, and pull meeting transcripts to delegate straight to people, not just to other agents.
ClickZ's weekly content output — a newsletter, a flagship marketing-campaign column, LinkedIn-sourced leads, event coverage and video — sat across disconnected manual workflows, with no single place owning consistency, house style or handoff between them.
At the centre sits Charlie, a coordination agent rather than a fixed one: it can spin up a new agent when a gap appears, rewrite an existing agent's job spec when priorities change, and pull meeting transcripts to delegate the resulting action items straight to people rather than just to other agents. Below Charlie, nine specialist agents — each defined by four files (a charter, a persona, a run checklist and a toolset) — cover editorial, growth, video, security and infrastructure, keeping their own persistent memory (deduplication logs, so the same story or lead is never reused). Every output is a draft; a human still reviews, sends, posts or publishes. Running the flagship Opus model across all ten agents priced the fleet out of routine use, so only Charlie's judgment-heavy coordination role stayed on Opus; the more mechanical agents — LinkedIn analysis, campaign write-ups, video production — moved to Sonnet without a noticeable quality drop.
The result: a 40,000-subscriber MediaTech operation now runs day to day on one human plus the ten-agent fleet. Handed over to ClickZ's Revenue Operations team as a self-contained Markdown pack that dropped straight into their existing stack, with the LinkedIn agent alone surfacing around 40 ICP-scored leads a week for enrichment and outreach.